Project Overview
In a Pickle is a pickle jar design I created for people who appreciate their condiments with a side of comedy. Most pickle jars sit on shelves looking serious and forgettable. I wanted to design packaging that makes you smile before you even open the lid. With dancing pickle mascots, bold yellow typography, and a playful name that doubles as an idiom, this jar turns a pantry staple into a conversation starter.
Project Type
Packaging Design
Year
2023
Tools
Adobe Illustrator, Adobe Photoshop, Procreate
The phrase "in a pickle" means being in a tricky situation, but these pickles? They're having the time of their lives. I wanted the packaging to capture that energy. Joyful, a little absurd, and impossible to ignore on a shelf.
The design celebrates the humble pickle as more than just a side dish. It's crunchy, tangy, and deserves packaging that matches its bold flavor. No boring green labels here. Just pure pickle enthusiasm.
