Minfolio Seed to Feed

Seed to Feed

This project was developed as part of my final showcase at Snap Academy, where I had the honor of being one of just 15 students selected nationwide for Snap Inc.'s prestigious Lens Academy program. We presented this project in front of Snap executives, employees, mentors, alumni, and friends, blending creativity with purpose.

Seed to Feed is an AR lens designed to tackle the critical issue of food insecurity by empowering users to grow their own virtual crops while learning about sustainable living. Drawing inspiration from farming games and community gardens, the lens offers a gamified, interactive experience. Users can plant and harvest crops in a vibrant virtual garden, receiving messages that celebrate their impact on feeding their families and communities. This lens aims to inspire action, merging creativity, education, and purpose into one immersive experience.

ROLE

AR & UX Designer

PROBLEM

Food security is a significant challenge for many communities, particularly those living in food deserts where access to fresh, nutritious food is limited.

“In the United States alone, about 14.7% of households face low or very low food security. This equates to nearly 50 million people, including 1 in 5 children.” — USDA

DESIGN CHALLENGE

How might we design an AR lens that transforms learning about food security into a fun and gamified experience, making it accessible to all ages?

RESULTS

+50% increase in time spent on dashboard

2x engagement with reporting tools

Onboarding time cut in half

Improved decision-making speed

ROLE

AR & UX Designer

PROBLEM

Food security is a significant challenge for many communities, particularly those living in food deserts where access to fresh, nutritious food is limited.

“In the United States alone, about 14.7% of households face low or very low food security. This equates to nearly 50 million people, including 1 in 5 children.” — USDA

DESIGN CHALLENGE

How might we design an AR lens that transforms learning about food security into a fun and gamified experience, making it accessible to all ages?

RESULTS

+50% increase in time spent on dashboard

2x engagement with reporting tools

Onboarding time cut in half

Improved decision-making speed

From data dump to decision engine

Orbit needed a dashboard that could serve different roles—without sacrificing clarity. Whether you were a sales lead or ops manager, finding relevant metrics had to be fast, visual, and flexible.

Modular by design

We built Orbit’s dashboard around draggable, collapsible cards that users could configure to fit their workflow. Each module had its own interaction logic, status states, and filtering options.

Metrics that work for you

By turning complexity into clarity, we gave teams a dashboard that worked around them—not the other way around. The redesign helped Orbit shift from being a data provider to a decision-making platform.